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Stakeholder: September 2011 Archives

Mitigating Risk with Project Advocacy Consultants

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Besides scope, time and budget, the core of project management success is stakeholder acceptance of project deliverables. As such, the risk of stakeholders rejecting deliverables should be identified and mitigated in a project's early stages.
 
For example, stakeholders in infrastructural development projects, like members of a surrounding community, make certain choices about project execution, such as location, quality and schedule. But, this doesn't always happen. If residents, say, are denied vehicular access to their homes because of an ongoing road re-construction, it's clear there was no stakeholder representative during the execution planning of the project.

African governments often rely on public private partnerships (PPPs) for utility and infrastructure projects. But most proponents of PPPs settle for a design-bid-build business arrangement, in which a single vendor may win concessionary bids to develop, operate and transfer utility infrastructure schemes. In this instance, a concessionary bid is a solicitation process for PPP projects.
 
This kind of business arrangement increases the risk of eroding the values and interest of that community. Sponsors and vendors could decide to satisfy themselves to the detriment of the residents or other project beneficiaries.
 
One way to mitigate the risk of communities rejecting infrastructure projects could be to use project advocacy consultancies, which are composed of community and government representatives. The committees ensure that infrastructure projects address the needs of the communities and are accepted by them.
 
In Africa, it would be a major stride in project management if stakeholders approved of the deliverables of PPP infrastructure projects. Of course, projects would be more widely accepted if communities were involved during the planning and execution of deliverables.

In my opinion, highly leveraged infrastructure projects that are initiated under concessional business arrangements and executed without the involvement of the would-be users should be discouraged. In turn, profits made by promoters and vendors from infrastructure projects could be better justified vis-à-vis community acceptance of the deliverables.

If communities approve of infrastructure projects, post-project operations and facilities management, it would benefit everyone. Promoters would smile at the projected cash flows, vendors would satisfy both contractual and project obligations, and ultimately, the project would be successfully completed.
 
Do you think involving stakeholders at the outset eliminates project risks? If so, how? What do you think about using a project advocacy consultant?

Read related posts:

"Different Perceptions of Risk on Projects" from Lynda Bourne.

"Use Project Management Tools in the Right Context" from Saira Karim.

Different Perceptions of Risk on Projects

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The July Project Management Journal includes an interesting paper highlighting two approaches to understanding risk:
 
1. Risks as facts: Risks are treated as objective, technical, neutral events that can be managed based on the knowledge produced by objective analysis using probabilities and expected values. The outcome is rational decision making.

2. Risks as subjective constructions with multiple dimensions: Risk managers choose the context and perspective they adopt. This allows multiple rationalities to coexist, depending on the values and perspectives of the observers. (This explains why some people find jumping out of an aircraft fun.)

From a project perspective, risks are uncertainties that matter. All estimates about future project outcomes incorporate a degree of uncertainty. This includes the three key dimensions of project management: timing, cost and quality of future project deliverables.
 
The project manager cannot be certain that the estimates that make up the project schedule or cost plan will prove to be correct, or that the project team will create deliverables to the appropriate quality standards. The rational management approach is to assess the risk factors and develop appropriate time and cost contingencies, backed by appropriate reviews and tests to ensure optimum quality. This approach is highly objective and rational.

However, you cannot rely on your stakeholders having the same view as you. If a stakeholder sees your project in a different context, their perspective on risk will be different.
 
For example, if you created a contingency plan using a Monte Carlo analysis, an executive may interpret the plan as a sign you don't understand the project because he or she expects a single definitive result. From this stakeholder's perspective, the precise calculation of a critical path method schedule offers certainty and minimum risk.

The authors of A Guide to the Project Management Body of Knowledge (PMBOK® Guide) have a different perspective, which understands the benefits of 'three-point estimating.' You cannot assume your stakeholder will have the same view.
 
The challenge is to accept that a range of stakeholder perspectives will occur. Stakeholders may derive completely different opinions from the same data.
 
You should anticipate this possibility and adjust the way you package your project information to communicate more effectively and ensure both you and your key stakeholders have a common understanding of the risks and issues confronting you project.

How do you deal with the challenge of managing different stakeholder perspectives on risk?

Read more on risk management.
Read more on stakeholder management.

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