Achieving project management objectives relies on the maturity of project management understanding within an organization. It's not about the skills of the individual project manager. Rather it's about the organization's understanding of what is possible with project management.
Apple is one organization making effective use of such maturity. The company has a reputation for delivering quality products by combining superior design with technology -- not focusing solely on innovation.
With the iPhone and other iOS products, Apple gained a larger share of the market -- not by sacrificing its distinction as an organization, but by transforming it.
Apple's product designers balance technology with humanity. While designers are both rewarded and pushed into continually brainstorming, researching and testing new ideas, the focus is on usability and simplicity.
Apple's project teams worked out a way to "make the magic happen" through project management maturity.
Organizational project management coupled with Apple's creative environment paved the way for achieving project successes and organizational objectives.
The project to develop the iPhone grew from the iPod; the App Store grew out of the opportunities the iPhone provided. Their maturity was not only due to Apple's management skills, but grew from developing its own project management methods.
Apple's strategy, fueled by its maturity, allowed these and other projects in the company's portfolio, to be managed with a greater chance of success than its competitors.
As with all well-run organizations, project management maturity facilitates the implementation of ideas.
What do you think? Does project management maturity spark great creativity?
Editor's note: See more on project management maturity.