Project management can not only help companies succeed, it can change the world we live in, said PMI chair Philip Diab in his opening conference remarks.
Sometimes, though, project leaders get so caught up in their schedules and plans, they forget just how transforming project management can be.
It's not just about the bottom line. It's about building a sustainable future. Yes, project management can achieve results, but organizations must also look at the long-term impact.
"Corporate social responsibility" may be the buzzword, he said, but there must be "organizational social responsibility," too, he said.
And I wouldn't be much of a PM Network editor if I didn't put in a plug for our upcoming issue devoted to social responsibility. So: Be sure to check out the October issue for features covering everything from how to build a sustainable supply chain to a case study of how Intel brought wireless technology to a remote Vietnamese village.
Sometimes, though, project leaders get so caught up in their schedules and plans, they forget just how transforming project management can be.
It's not just about the bottom line. It's about building a sustainable future. Yes, project management can achieve results, but organizations must also look at the long-term impact.
"Corporate social responsibility" may be the buzzword, he said, but there must be "organizational social responsibility," too, he said.
And I wouldn't be much of a PM Network editor if I didn't put in a plug for our upcoming issue devoted to social responsibility. So: Be sure to check out the October issue for features covering everything from how to build a sustainable supply chain to a case study of how Intel brought wireless technology to a remote Vietnamese village.
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